*Beauty of Joseon Dynasty Cream — Summary* - *What*: 50ml / 1.69 fl oz “hanbang” moisturizer in a glass jar. BOJ’s first product and cult favorite - *Key ingredients*: *29% Rice Bran Water* + *5% Ginseng Root Water* + *2% Squalane* + *2% Niacinamide*, plus 3 types of hyaluronic acid, ceramide NP, honey extract, adenosine - *Herbal extracts*: Safflower seed oil, ginseng, centella asiatica, orchid, safflower, coptis japonica, radish seed, goji berry, cocoa, baical skullcap - *Main benefits*: Deep, long-lasting hydration and nourishment. Brightens dull skin, improves elasticity, firms, balances oil/moisture, strengthens barrier, softens fine lines - *Texture*: Firm, rich cream that melts in and absorbs without greasiness. Leaves a subtle, healthy glow - *Skin type*: All skin types, especially dry, dehydrated, dull, or aging skin. Fragrance & essential oil-free, alcohol-free - *Use*: Last step of routine, AM/PM. Tap in an ample amount over face and neck Essentially: A modern take on Joseon-era skincare. Rice bran + ginseng hydrate and revitalize, while squalane + niacinamide balance and brighten. It’s an all-in-one cream for glow, firmness